For growth, CRO & creative teams

Pick the winning image before you pay to find out.

Amazon's split tests need weeks of high traffic and show half your shoppers the losing variant the whole time. Drop two versions into SynthX AI and a category-true buyer panel picks the winner on purchase intent — in minutes, with the reason and the segment split.

The old way is broken

What this costs you today

4–10 wksfor a native experiment to reach significance
50%of your traffic sees the losing variant the entire test
Brand-reg onlynative tests gate you by eligibility, one element at a time
ApproachCostSpeed
Native Manage Your ExperimentsLost sales4–10 weeks
Per-poll survey tool$50–$200 / pollHours–days
SynthX AI buyer panelMinutesUnlimited rounds
Why it happens

Native A/B testing taxes you just to learn

It's slow

Weeks to a result while the trend you're chasing — and your launch window — moves on.

It's traffic-hungry

Low-volume ASINs never reach significance, so you never get an answer at all.

It costs you sales

Every impression on the losing variant is margin left on the table during the test.

Polls ask the wrong people

General polling tools ask strangers who will never buy in your category — not your actual shopper.

The SynthX way

Test as many variants as you want — in an afternoon

  • Drop in variant A vs B — main image, title, or more — no live listing required.
  • A category-true buyer panel picks the winner on purchase intent, with its reasoning.
  • See which buyer segment prefers which — not just a blended average.
  • Ship the winner today and iterate again tomorrow, as many rounds as you want.
Why you can trust it

Not a claim — here's how SynthX proves it

Every promise above is backed by the same engine and the same report you can open right now.

Category-true panel
synthetic buyers built for your product's real shopper
Signal-by-signal
buyer-psychology dimensions scored per listing
Live market data
real competitors and search volume, not estimates
Evidence-checked
every claim cross-checked against the listing

Judged on buying, not popularity

The panel scores each variant on purchase intent — the modeled likelihood a category-true buyer clicks — rather than a raw vote.

You get the why, not just the winner

Every result names the deciding factor among the buyer-psychology signals and returns the reasoning behind each variant's score.

No winner averaged away

Preference is broken out by buyer segment — skeptics, switchers, loyalists — so a variant that wins the segment that matters isn't hidden in the blend.

Comparative to your real shelf

The panel is category-true and scores against your auto-fetched rivals, so the verdict reflects the listings you actually compete with.

From a real teardownOpen full sample →
Budget-first parent
Liked your price but bounced on unclear size.
Gift buyer
Chose the rival — its lifestyle photo felt more giftable.
Repeat category buyer
Trusted the rival's warranty badge over yours.
Value hunter
Picked you on value for money — the one clear win.
What's inside

Everything you get back

Every run returns a scored, evidence-backed teardown — not a checklist.

Head-to-head Win Probability

A clear winner scored on how likely each variant is to take the click.

Per-variant reasoning

The specific reason buyers preferred one over the other — not just a vote count.

Segment-level preference

Where skeptics, switchers and loyalists split, so you don't average away a winner.

The deciding factor, named

The one signal — trust, clarity, value — that tipped the decision.

How it works

From ASIN to answer in minutes

01

Add your variants

Upload the versions you're deciding between — image, title, or both.

02

Panel votes with reasons

A category-true buyer panel picks on purchase intent and explains why.

03

Read the segment split

See which buyer type prefers which variant.

04

Ship the winner

Go live with the version that wins — today.

Who it's for

Built for the teams on the hook for the number

Growth & CRO teams

Iterate on creative without waiting weeks for significance.

  • Get a decision in minutes, not months
  • Test low-traffic ASINs native tests can't
  • Never show shoppers the losing variant

Creative & design

Settle which image wins before it ever goes live.

  • Compare concepts on purchase intent
  • Learn the why behind the winner
  • Run unlimited rounds at no per-test cost

Agencies managing many SKUs

Make confident creative calls across the whole catalog.

  • Batch decisions without eligibility gates
  • Back recommendations with segment data
  • Move faster than native experiments allow
FAQ

Questions, answered

How is this faster than Amazon's split testing?

Native experiments need weeks of live traffic to reach significance. SynthX asks a category-true buyer panel and returns a scored winner in minutes — no live listing, no waiting.

Do I need Brand Registry or a live listing?

No. You can compare variants before anything is live and without eligibility gates — upload the versions and run the panel.

How is this different from PickFu?

Polling tools ask a general audience one question at a time. SynthX runs a category-true panel that judges on purchase intent, gives you the segment split, and costs nothing per additional round.

What can I test?

Main image, title, or full-variant concepts — as many rounds as you want, with reasoning on every result.

Zero setup — paste one ASIN

Pick the winning image before you pay to find out.